ABOUT US

nfpResearch is a market research agency that works exclusively with the not-for-profit sector. We put evidence in the hands of charities to help them make better decisions — about their brand, their fundraising, their strategy and their impact.

What sets us apart is the quality of our research and our willingness to be honest about what it shows. We won't always tell you what you want to hear, but we'll always tell you what you need to hear.

We work with organisations of all sizes — from global development charities to small community groups — and we take the time to understand what you're trying to achieve before we design anything. The result is research that's rigorous, relevant and built around your priorities.

If you'd like to talk about what research could do for your organisation, get in touch. Or take a look at our products and bespoke research pages to see how we work.

Meet the team

  • Cian Murphy

    CO-MANAGING DIRECTOR

    Cian is Co-Managing Director alongside Tim. Together, they are responsible for all aspects of nfpResearch's work. Cian oversees all bespoke research, helping charities to frame, understand and resolve their research questions around brand, audiences, fundraising, communications, stakeholders and more.

    Cian is an expert in quantitative research design and analysis and takes the lead on a range of client projects, from proposition and message testing, to audience research and attitudinal segmentation. He is also responsible for ensuring the quality of our research across the board.

    Cian is a frequent speaker on a number of charity topics and has spoken at the International Fundraising Congress, The Wheel's Annual Conference, The Irish National Volunteer Management Conference, the Institute of Fundraising Scottish Conference and Trust Fundraising Conference, as well as multiple CharityComms events. He has also authored reports on a range of topics including charity brands and media spend, global fundraising and charity finance.

    As well as working at nfpResearch, Cian has previously worked at the British Red Cross in the Fundraising Strategy department, and at the Charities Advisory Trust.

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  • Tim Harrison-Byrne

    Tim Harrison-Byrne

    CO-MANAGING DIRECTOR

    Tim is Co-Managing Director of nfpResearch and specialises in how charities are seen by the audiences they depend on: the public, donors, applicants and grantees, journalists and politicians.

    He leads nfpResearch's long-running tracking studies with the public, MPs and journalists, its applicant and grantee perception benchmarking for funders, and bespoke research on brand, trust and stakeholder engagement. The common thread is making sure the audiences charities rely on are properly heard when decisions get made.

    Tim has led research on public trust, governance, volunteering and funding practice, including Board Behaviours (2026), a study with charity CEOs and Chairs, and Time for Good (2025) on volunteering. He co-authored Funder Plus and Additional Support (2024), on what applicants and grantees make of support beyond the money, and wrote Politics and the Charity Sector (2024) with the Sheila McKechnie Foundation, on public attitudes to charities campaigning.

    As Co-Managing Director he shapes the strategic direction of the agency and leads its expansion into Canada and the United States. He speaks regularly at conferences in the UK, Ireland and North America, guest lectures on the Bayes Business School Centre for Charity Effectiveness Master's programme, and before nfpResearch worked in corporate research and for a Member of Parliament.

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