Let’s stop reinforcing the donor stereotype
This week's blog challenges existing misconceptions on which demographics are considered to be the most lucrative donors, and how charities can open the doors to a more diverse range of communities.
Fundraisers should be worried about declining understanding of Gift Aid
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Gift Aid is a valuable scheme for the sector but our data shows a concerning decrease in the public's knowledge and understanding of Gift Aid over the last decade
Three key findings from our recent charity engagement research with LGBTQ+ individuals
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Our blog this week highlights three key findings from our latest charity survey with individuals who identify as LGBTQ+, including faviourite charity causes, levels of trust in charities and other institutions, and whether charities are seen as supporters of the LGBTQ+ community.
Gone Viral - The impact of a second year of Covid-19 on charities
Last year, we released our ‘Going Viral’ report, exploring the initial response to the Covid-19 outbreak by charities. This is the second year of Covid-19, and it was time to revisit and delve into the experiences of charities in the sector again to take a longer-term perspective on the pandemic and its impact on the sector.
The Donation Deficit: How the pandemic has shaped charity donations
We've published a mini-report sharing our data on the way that the pandemic has affected charity donation patterns.
What does the LGBTQ+ community really think of charities?
The LGBTQ+ community remain largely under-researched in the charity sector. We recently ran a survey to learn more about how and why some LGBTQ+ identifying people engage with charities.
New research: understanding the perspectives of the UK LGBT+ population on their engagement with the Third Sector
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This week's blog highlights the importance of making LGBT+ voices heard and the fact that this audience remains largely under-researched in the charity sector. It also analyses our LGBT+ research and what an ideal LGBT+ charity would look like.
Our fourth wave of public research on charities and the Coronavirus
This week's blog analyses the results from our fourth wave of research with the general public on the Coronavirus and charities. We analyse the change in public attitudes, including issues of concern, trust in sources of information and willingness to support charities.
Number giving at lowest level in over a decade
Our latest donation trends data shows that the percentage of the public who are giving to charity is at the lowest level it has been in a decade.