Let’s stop reinforcing the donor stereotype
This week's blog challenges existing misconceptions on which demographics are considered to be the most lucrative donors, and how charities can open the doors to a more diverse range of communities.
Fundraisers should be worried about declining understanding of Gift Aid
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Gift Aid is a valuable scheme for the sector but our data shows a concerning decrease in the public's knowledge and understanding of Gift Aid over the last decade
Three key findings from our recent charity engagement research with LGBTQ+ individuals
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Our blog this week highlights three key findings from our latest charity survey with individuals who identify as LGBTQ+, including faviourite charity causes, levels of trust in charities and other institutions, and whether charities are seen as supporters of the LGBTQ+ community.
Gone Viral - The impact of a second year of Covid-19 on charities
Last year, we released our ‘Going Viral’ report, exploring the initial response to the Covid-19 outbreak by charities. This is the second year of Covid-19, and it was time to revisit and delve into the experiences of charities in the sector again to take a longer-term perspective on the pandemic and its impact on the sector.
The Donation Deficit: How the pandemic has shaped charity donations
We've published a mini-report sharing our data on the way that the pandemic has affected charity donation patterns.
What does the LGBTQ+ community really think of charities?
The LGBTQ+ community remain largely under-researched in the charity sector. We recently ran a survey to learn more about how and why some LGBTQ+ identifying people engage with charities.