Trusted but misunderstood- November 2002
1 Nov 2002
Is the public falling out of love with charities? Those operating within the voluntary sector may feel concerned that today's public are growing increasingly sceptical about charitable activity. As a result, there is much discussion about the need for tighter regulation of charities in order to inspire greater public trust and confidence and therefore future financial success. In order to investigate whether public trust in charities is in fact waning, nfpSynergy has carried out research over the past year based on three different waves of research (using different methodologies and taking place at different times). This paper is a presentation and analysis of those results.