Max Roche

The last five years have presented a number of challenges for charity media teams. An existential political crisis that came with the 2015 European referendum, followed by a global pandemic has meant news cycles have been dominated by major national issues.

As we enter the festive season our blog this week reflects on the partnerships between companies and charities, through Christmas ads. We explore some of our festive favourites and discuss whether charities get enough recognition or if, in fact, they are airbrushed out. 

As we approach the most wonderful time of the year (Halloween, of course), Research Officer Tapinder Sidhu reflects on two charity campaigns she has noticed which really get in the spirit of things (pun intended).

Has the rise of social media eclipsed the role of journalism within the charity sector?

Since it's been a prominent and reoccurring theme in the media, nfpSynergy were interested in exploring MPs’ attitudes towards charities beginning to acknowledge and address institutional and structural racism. Tapinder draws on evidence from recent events and telling data from our research which shows Conservative MPs are far less receptive to these charity actions. She touches on why this may be and what charities can expect.

In this week's blog, Max Roche looks at some potential methods of quantifying charity CEO earnings beyond our fixation with the number of zeros at the end of the salary.

As Covid-19 dominates the headlines, this week’s blog explores how charities can get media coverage as well as journalists' attitudes towards charities.

Conversations about charity expenditure often lack the nuance and detail required to make fair assessments about the performances of different charities. How can we change this?

Last year, we conducted some research looking into how you can get your CEO to get good press for your charity; and now, we've done it again. Find out what journalists think makes an effective charity CEO, and how your CEO could engage better with the press.

As celebrity endorsement is questioned across the sector, this blog explores this complex relationship between charity and celebrity.