What’s in a Name? The key issues when a charity wants to change their name

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Changing name is a huge decision for a charity. Getting it right can secure the long term future of a charity and boost awareness, reputation and income. Getting it wrong can be an expensive disaster and too often the decision is made without the proper care or research. Many charities have changed their name before and it’s a decision many more will go on to face.

With this in mind, we've written this free report to offer our thoughts and experiences. It looks at all of the following key questions:

Just the Ticket: Public attitudes towards the regulation of charity lotteries

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nfpSynergy has long held the opinion that the National Lottery does not need protecting from charity lotteries and that the regulations in place are stifling what could be a very effective fundraising mechanism for good causes. So to coincide with the DCMS consultation on charity lotteries, we surveyed 1,000 British adults to see what they thought.

The results are compelling and are laid out in full in this new free report. 

The Lobbying Act: A Waste of Time and Resources?

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The Lobbying Act has been a source of controversy in the charity sector since its introduction in January 2014, but what has it actually changed? We have conducted 19 in-depth interviews on the subject with a range of sector professionals, which revealed widespread anxiety and confusion over what the new legislation means for charities and the future of the sector.

Getting the Message Across - Practical strategies to tackle public concerns about donating to charity

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In 2006, we wrote a first edition of Getting the Message across, but eight years later it is clear that the gap between how 21st century charities work and how the public think they work remains substantial. In response to the resurgent public debate about charity expenditure, executive pay and a host of other broader trust issues, nfpSynergy held three focus groups earlier this year with charity donors of a range of professional backgrounds and ages.

A Trusted Role: The challenges of creating an effective trustee board

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Charities exist to do great work and a large part of that is having great trustees make the big decisions. But this is easier said than done, so what is the secret of success?

Joe Saxton draws on 25 years of experience in charities to advise how charities can pick great trustees, get the best out of them, get their board to make strategic choices and ensure that all the multiple roles are being played. It's an essential read for anyone in the sector.

Use the purple download form below to download this report. Why not leave a comment too?

Ad Infinitum: charity advertising and media usage

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Adverts are everywhere we look these days and it's hardly surprising when the UK advertising market stands at over £14bn. But how much of that is spent by charities? And what do they actually spend it on? 

This briefing will tell you the answers and give some food for thought. Are charities deliberately shunning the rising star of the advertising world?

Walking the Tightrope - Five recommendations for charities to engage with Scotland’s changing future

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Whether or not Scotland votes for independence, the future of the country is set to change. As politicians continue to debate what independence could mean, we have analysed what MSPs and the general public think the impact of a ‘Yes’ vote would have on Scottish charities.

The 12 Insights of Christmas

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As it's the season of goodwill, we're giving away The 12 Insights of Christmas. They look at some of the key issues facing the charity sector and include research, interviews and advice from charities and from us. Unwrap our 12 free reports just in time for Christmas.

The Job Lot - Joe Saxton's 27 Survival tips for the world of work and management

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After 25 years of working, Joe Saxton looks back at his career and shares some advice on survival in work and people management. There are some top tips, entertaining anecdotes and interesting analogies in a piece that is as useful to people starting out in their career as it is to those who have seen it all.

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