The Charity Awareness Monitor (CAM) surveys the general public twelve times a year on all aspects of charitable engagement - from awareness of brands and donation habits through to views on campaigning, levels of trust and barriers to giving. Drawing on recent data, this session examines the key trends you need to know about this year.

In the latest of our focus group series, last month saw us exploring the views and opinions of the Scottish public. Our regular polling and interviews with the people of Scotland provide vital insights to charities working both exclusively in the country, as well as UK-wide organisations looking to better understand this specific audience.

Ben Roberts

January is sometimes said to be the least exciting month – it’s all the grey skies of Winter without the build up to the holidays that we enjoy. So even though we’re back and hitting the ground running for 2024, for a bit of fun this week we’re going to be looking back at the small charities that made a big difference this Christmas, either through their fantastic supporters, incredible impact, or just by making fundraising a bit more fun over the holidays.

Ben Roberts

Tim Harrison-Byrne & Ben Roberts

Aymen Habib

Despite the best intentions of many charities, there’s still a huge gap when it comes to reaching ethnic minorities in the UK. This gap is even wider for those who immigrate to this country later in their lives, either to pursue further education or to work. My experience, along with many of my colleagues, makes me question; why is there a charitable disconnect when it comes to international minority communities?  

Ben Roberts

Ben Roberts

Ben Roberts