Why Love Island tells charities a lot about brand and supporter care
- Read more about Why Love Island tells charities a lot about brand and supporter care
- 1 comment
- Add new comment
Joe Saxton has been watching the show for research purposes only (of course) and now shares his findings.
Three ways charities can crack on with Love Island
The Love Island villa and its residents have already taught us so much – here’s three lessons just for charities buzzin’ this summer.
Healthy relationships
Concerns about individual physical health are a greater worry for people than their financial security.
Faith-based charities: is appealing to non-religious audiences possible?
- Read more about Faith-based charities: is appealing to non-religious audiences possible?
- Add new comment
For faith-based charities, a common challenge is attracting supporters who are not necessarily religious or belong to a specific denomination. From our research in November 2017, we have been able to draw out some interesting findings that could help faith-based charities think about how to do this differently and effectively.
We are happy to find a general warmth towards religious/faith-based charities. Across Britain, 3 out of 10 people in Britain are very likely or quite likely to support them if it was a cause they believed in.
What are healthcare professionals’ key priorities when referring patients to charities?
- Read more about What are healthcare professionals’ key priorities when referring patients to charities?
- Add new comment
Healthcare professionals are important gatekeepers in linking patients with the relevant charities for their needs. Our past research has shown that 69% of the public agree that they would be more likely to go to a charity for information about a health condition if a nurse, GP, or consultant recommended it[1]. This emphasises the essential role that healthcare professionals play in getting people to access key information and services from charities.
But what are healthcare professionals looking for when they refer to charities?
Trust in Charity report for 2017
We continue tracking the level of trust in the UK charity sector. This report presents the data from 2017 along with the historical data going as far back as 2006.
COMPASSION IN WORLD FARMING
The experience working with nfpSynergy on our survey was excellent throughout – with pro-active, expert project delivery, great customer service, and fascinating, actionable results.
Tamsin Seymour, Head of Supporter Marketing (UK) at Compassion in World Farming
Four great examples of demonstrating impact
In a classic scene of late 90s cinema, Cuba Gooding Jr commands Tom Cruise – the film’s eponymous hero Jerry Maguire, a sports agent desperately trying to save his last remaining client – to ‘show me the money’. In other words, Gooding Jr’s character needs cold, hard proof of his agent’s commitment.
Major Donors - 10 Key Points
Following the release of our new Major Donor Giving Research Report, our blog this week brings together 10 key points on major donor giving.