Free Resources
Public put off more by how a charity spends its money than how it raises it
- Top public charitable gripes: amount actually going to causes, and amount spent on admin
- Public least perturbed by charities campaigning for change
- “Sector must reassure public that income reaches causes and that costs are relatively
Virtual Promise - a report on charities use of the internet between 2000 and 2004
This report is a culmination of four years of research into UK charities' use of the internet since the initial Virtual Promise report in 2000. The report is separated into three main sections. The first features the results from a 2003 survey of charities.
Restricted vs Unrestricted Income Survey
In one of our newsletters, we asked readers to complete a survey giving us their views on restricted and unrestricted income. We've taken the results from the survey, turned them into charts and created a pdf of the results.
"Innovation rules!" A roadmap to creativity and innovation for not-for profit organisations
Too few people have specifically addressed the voluntary sector's potential for innovation and the voluntary sector is often left feeling that the only time they can afford the luxury of innovation is when a funder specifically asks for it.
Public dramatically overestimate charity admin and fundraising costs - but are more tolerant of the latter
- Marked increased in public willingness for charities to invest in fundraising to boost future income
- “Charities need to better explain the true level of, and rationale for, all their costs,” vies Saxton
- “Charities should talk about ‘n
"Branding: the jeweller's story"- Case studies from the voluntary sector plus a branching toolkit-July 2005
It is three years now since we published 'Polishing the Diamond' in the autumn of 2002, and it remains one of our most popular reports.For this reason we decided to pull together a series of branding case studies from across the sector.
Paid or unpaid? That is the question. Or how the public is more likely to think that trustees are paid than fundraisers
A representative sample of the UK population was asked to identify which of a variety of groups involved with charities was paid or unpaid.
Virtual Promise 2005 - Full Results
Results from our 2005 annual survey of how charities are using the internet. The most recent edition is 2008.
HQ Imperialism or Regional Barons?
This study represents a snapshot of how well charities' Regional-HQ relationships are functioning, according to charity employees. The aim of this study was to develop some hard data on this important issue - the first public study of its kind in the UK that we are aware of.
Mission impossible- a report and reference collection of charity mission and visions (report only)
A 20 page summary of the full report.